THE RIGHT TO BE LEFT ALONE
AelexIT2021-01-28T13:25:26+01:00The majority of people with a mobile phone or access to the internet have received unsolicited emails or calls from telemarketers (cold marketing). While the practice of cold marketing is decades-old, the recent awareness in data protection and privacy has affected this concept in recent times, particularly in relation to access to the data of consumers. In this article, our Opeyemi Adeleke discusses the implication of the Nigeria Data Protection Regulations on cold marketing.


















